The DuPage County GOP is deploying LED advertising trucks at “No Kings” rallies across the county this Saturday, citing it as a response to similar Democratic tactics.
“We hope the signs remind everyone that Illinois is a mess because we traded King Madigan for King Pritzker and both have been equally disastrous,” DuPage County GOP Chairman Coyne told the DuPage Policy Journal. “Through inherited wealth, Pritzker has swamped our election cycles with inherited wealth. If someone opposes Kings, they should start with the one we have here.”
DuPage County GOP’s LED trucks are expected to circulate near protest sites, adding a visible counter-message as demonstrations unfold across the region.
Coyne released a video showing off one of the LED trucks.
“We’re here today to show off some really nice trucks that we got,” Coyne said in the video. “About a week ago, after our primary, the Democrats thought it was going to be funny to come troll our really nice, prayer breakfast with some really offensive LED trucks that were insulting to the attendees. We thought since they like LED trucks so much, we’d return that favor for their no-king rallies here on Saturday.”
The trucks will coincide with multiple “No Kings” protests scheduled for March 28 including a coordinated “Roosevelt Road Resistance” from 10:30 a.m. to noon stretching through communities such as Villa Park and Wheaton, as well as a larger rally in Naperville from 2 to 4 p.m. Additional “No Kings” protests are planned in Downers Grove, Oak Brook, Elmhurst, Lisle and Addison, with another nearby protest in Willow Springs.
“I think they bring a very important message,” Coyne said in the video. “I hope they offer us a reflection of those attending. J.B. Pritzker is acting more like a king than any elected official in America.”
Organizers of the “No Kings” events, including Indivisible groups and the League of Women Voters, oppose what they view as “authoritarian” actions by Donald Trump’s administration.
Critics such as Coyne argue the protests reflect partisan activism and overlook concerns about Democratic leadership in Illinois.
“Taxes after taxes,” Coyne said in the video. “When COVID happened, he shut our state down longer than any other governor in America while his family got sent off to a giant plantation in Florida. We see the impact he’s had on our political race with unprecedented amounts of spending. He’s bought race after race after the race. And then now he won’t enforce federal immigration law. We just saw a young college student get killed in Chicago because of it.”
“It needs to end. Democrat policies are not working.”
Coyne’s comments come as Pritzker, whose largely inherited net worth is estimated at $3.5 to $3.9 billion, has built a substantial financial lead in his 2026 re-election bid, contributing over $25 million of his own money and holding more than $23 million in campaign cash, far outpacing Republican gubernatorial challenger and former state senator Darren Bailey, a downstate farmer.
Pritzker spent a combined $323 million of his own money on his last two campaigns for governor.
Meanwhile, Pritzker has personally benefited from his hold on state power. He maintains a blind trust holding investments 12 companies that have received over $20 billion in state contracts since 2019, including $20.6 billion for Centene Corp. subsidiaries providing Medicaid services.
Coyne pointed to Pritzker’s record, including increased taxes and spending since 2019, rising property taxes and an estimated $218 billion in pension liabilities, as evidence of policy failures. He also referenced criticism of the governor’s COVID-19 policies, which included extended lockdowns and mask mandates, while reports at the time indicated First Lady MK Pritzker stayed at the family’s home in Wellington and daughter Theodora Pritzker spent time in Florida where Covid restrictions were lifted after little more than a month in April 2020.
He also tied Pritzker’s immigration policy, including the subsidization of illegal immigrants through billions in taxpayer dollars, to recent violence, referencing the March 19 murder of Sheridan Gorman, an 18-year-old student at Loyola University Chicago.
Authorities say Gorman was fatally shot near the lakefront by a Venezuelan national, identified as Jose Medina-Medina, who has been charged in the case.
“Enough is enough. We need to vote this guy out in November. We hope everyone enjoys the trucks. ‘No Kings,’ everybody,” Coyne said in the video.
LED trucks in DuPage County feature images of Governor Pritzker with a crown and messages like “No Kings!” as part of the upcoming protest campaign. (Facebook / DuPage County Republicans)
